London Swimming Pool Company
Helping a world class company project its true identity – the brand identity and promotion needed to catch up with the company’s rapid success to take it to the next level of growth.
Working closely with the managing director and other marketing specialists brought on board, the campaign embraces:
|Re-branding including logo, position statement and straplines|
|Re-branding of vehicles, uniforms and stationery|
|Vibrant new website and electronic brochure|
|Social media, content creation (blogs, infographics) and SEO management|
|Email marketing and database management|
|Promotion of swimming pool installations and topics in the media|
|Management of key online resources targeting architects and designers|
|Industry award entries|
|Trade media and consumer media advertising|
LSPC has a brand that reflects its market leading status and the integrated programme has enabled the company to increase enquiries by over 90%.