Posts Tagged ‘bloggers’

  • 10 Best PR blogs you should be reading

    By Althea Taylor-Salmon, posted 2nd January 2015

    Despite what the characters Patsy and Eddie invoke about the world of PR in ‘Absolutely Fabulous’, it isn’t all champagne and vodka. Public Relations requires a great set of skills and the ability to handle complex campaigns for a variety of brands. Here at Fortune PR, we love to find those bloggers who explain the many diverse and fascinating aspects of PR in the 21st century, giving their tips and ideas on becoming the best of the best in their PR blogs. Sometimes, it can be a headache for even the most seasoned PR professionals, so a little advice
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  • Top tips for best practice outreach

    By Althea Taylor-Salmon, posted 2nd January 2015

    Building up and maintaining solid relationships with media contacts and bloggers is an integral part of securing coverage for your product, brand or service. You can have the best story out there but if you don’t communicate it in the right way, it’s very likely that your call or email will be ignored. Here are some top tips to consider when embarking on outreach. Get personal This is across the board but particularly important to those targets who are on your high priority list. The content of your introduction email is very important. Always use the person’s name. If
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