Posts Tagged ‘creativity’

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  Image apps to promote your business

  By Althea Taylor-Salmon, posted 2nd January 2015

  When it comes to social media, visual content is king. Writing in Canva, Andrew Tate says – “Our brains are made for looking, and if your visual marketing and brand is not taking advantage of the brain’s constant craving for new visual information, then it is missing out on one of the best ways to tap straight into people’s’ heads.” Statistics show that 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text and 40% of people will respond better to visual information than just text. This being the
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  PR on a shoestring

  By Althea Taylor-Salmon, posted 2nd January 2015

  Having a significant budget for PR can open a lot of doors for your company – most crucially it allows you to delegate your PR goals to a reputable agency that understands the ins and outs of the business, ensuring that your message is powerfully communicated to your target audience. However, for start-ups, SMEs or struggling businesses that have a small budget (or none!)  there are still numerous ways to achieve great results with limited resources. Here are some top tips for getting your company known, improving your company’s image and communicating your desired message to your target audience,
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