Rarely does a PR campaign rely exclusively on just one method of communication to tell a story. Close integration with other marketing communications disciplines can generate significantly better results, so it’s essential that activities such as events, promotions, literature, video, website content and SEO are well managed by a team with a deep understanding of the client. We work closely with a network of trusted, specialists in design, video, website development and SEO, to manage integrated client campaigns. This relieves clients from the time-consuming task of bringing multiple agencies together and day-to-day liaison with many teams. We already know the client’s objectives, strategies, audiences and messages and can ensure that each programme is complementary. We handle briefings, budgeting/cost negotiations, work-in-progress and bring in the client at key decision-making and approval points.