How to bring your message to life with live streaming
By Althea Taylor-Salmon, posted 2nd January 2015
Before the widespread adoption of high-speed internet, social media and smartphones, achieving an intimate connection with your customers was always an essential goal for brands, and today that challenge is much easier (albeit much more competitive to capture attention). Nowadays, brands have many new tools in their arsenal when it comes to communicating with their customers, and live streaming is one of the most powerful of all. With tools such as Periscope and Meerkat, you can broadcast live footage from anywhere, at any time. Q&A Sessions Nothing creates intimacy like a good Q&A session. Facebook has a new functionality
Read More….